Updated: July 16th 2015
I. INFORMATION I COLLECT
During your visit to an “Internet Property” owned by me, I and/or my third party vendors may collect certain information, as follows:
Personally Identifiable Information
I DO NOT collect “Personally Identifiable Information” or “PII” on any of my “Internet Properties”. PII means any information that may be used to identify an individual, including first and last name, physical address, email address, or telephone number.
Non-Personally Identifiable Information
My servers automatically receive and record anonymous information that your browser sends whenever you visit one of my “Internet Properties”. These are best referred to as a “Log File”. I use the log file to collect Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, platform type, date/time stamp, one or more cookies that may uniquely identify your browser, and responses by a web/app/mobile surfer to an advertisement delivered by me.
This information may be stored on my systems for about 8 weeks. I use technology, including technology from my third party advertising vendors, which includes cookies, “web beacons” and/or “action tags”.
A “cookie” is a small text file stored by your browser on your computer when you visit one of my “Internet Properties”. A “web beacon” or “action tag” is a small image (usually a 1x1 pixel) embedded in one of my “Internet Properties”.
As a rule, non-personally identifiable information is anonymous and is not used to identify a specific person.
You may elect not to provide non-personally identifiable information by following the cookie opt-out procedures via your browser settings or your mobile device settings.
II. HOW IS SUCH INFORMATION USED?
Personally identifiable information
I DO NOT collect PII.
Non-personally identifiable information
I may use your non-personal information in order to better target advertisements, to provide aggregate reporting to advertisers and clients, and to improve my advertising systems and products. I use the information to analyze my “Internet Property” usage, administer the “Internet Properties”, understand usage and navigation trends in aggregate, and determine the relevance of content.
I may also share non-personally identifiable information with my subsidiaries and third party partners for similar use.